CULT.UR: e-Magazine
Client: Student project Year: 2014 Involvement: Designer The brief: To create the masthead and layout for a brand new e-magazine targeting the tastemakers of the creative community, wishing to become the global resource for news interviews and reviews, and thus make a positive contribution to art and culture.
Solution
My design solution for this e-magazine is grounded in it being solely digital and the possibilities that this entails. The masthead is interactive and the user can tap within the logotype to select different editions. I also chose a name that in itself is a functional web address. I chose a colour palette of pure RGB to reflect the digital world, but also to link up with the artist’s primary colour base.
![](https://mir-s3-cdn-cf.behance.net/project_modules/fs/95c66d16816017.562b1ad715828.jpg)
MAGAZINE COVER AND MASTHEAD
![](https://mir-s3-cdn-cf.behance.net/project_modules/fs/dbea4016816017.562b1b1f8c0a9.jpg)
ARTICLE COVER
Navigation through an iPad magazine tends to be both horizontal and verticle. The challenge this poses is how to tell the reader where to go next. I deviced the green line with thumbsized holes to indicate where they can tap or swipe for more.
![](https://mir-s3-cdn-cf.behance.net/project_modules/fs/b2717616816017.562b1ad7592ee.jpg)
MAGAZINE TYPESETTING & LAYOUT
![](https://mir-s3-cdn-cf.behance.net/project_modules/fs/04e73e16816017.562b1b6b01d92.jpg)
MAGAZINE LAYOUT WITH IMAGE SLIDER
![](https://mir-s3-cdn-cf.behance.net/project_modules/fs/4c4ba816816017.562b1be89eeb8.jpg)
MAGAZINE TYPESETTING & LAYOUT